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Adverts you like

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15:38 / 17.04.04

As we know, it's so easy to laugh, it's so easy to hate, but it takes guts to be gentle and kind. So, as an antidote to all the 'Adverts that make you want to kill' threads, how about Ads that give you happy?
I'll go out on a limb and confess to liking the sweary puppy in the Andrex aloe vera ad - 'What the f...?'. And there was another not long ago - for Clarks I think - with a boy dancing in front of a mirror.

Come on, your turn.

15:43 / 17.04.04

I love the advert with the Indian bloke banging his car up to make it look like a Peugot ( how the fuck do you spell Peugot) and drives past the girls with his mates in the car nodding their heads.

15:45 / 17.04.04

Smoothly, I would like to join you in celebrating the fantastic Clark's 'dancing children' ads. Unfortunately, I can't, since I'd also have to vomit bile all over their current, hateful 'Life is a catwalk' slogan. Wankers.

And do that would upset the gentle balance of your essentially warm-hearted thread. So I won't. Sorry.

15:46 / 17.04.04

Years ago there was an ad for Murphy's Stout done in a manga/japanese animation style. Basically a bunch of workers in rural farmer garb storming through a town in order to make the bar in time for last orders. A fast-paced, kickass ad. I like.

15:55 / 17.04.04

The new Robinsons ads! with the juice dancing around in the water before it disperses... absolutely lovely visually, and there's no plot so it takes far, far longer to have seen it too many times. Good posters as well -I was actually searching for one of them online for the 'good design' thread in AF&D, but couldn't find anything. The 'juice for milk' one looks nice as well, although it's not quite as appealing as the other.

Whisky Priestess

16:02 / 17.04.04

I hate most catfood advertising but the one for Whiskas kitten pouches has kittens in. Such kittens! Cute kittens! You just can't go wrong with kittens.

16:24 / 17.04.04

I've fallen for the new Halifax advert in a big way since certain, uhm, influences on it were pointed out in Private Eye:

'...the spot ends with "Howard" and partner at the prow of the good ship Halifax in homage to the film Titanic. And we all know what happens in that story.

'Moreover, the ad bears some astounding similarites to The Crimson Permanent Assurance, Terry Gilliam's B-movie that was screened before Monty Python's Meaning of Life. Both feature entire office buildings sailing away down the street, shrouded in tarpaulins which become sails; in both there is a scene where an anchor is pulled out of the pavement; and both end with the building heading towards the horizon.

'The crucial difference is the "plot". Whereas the Halifax ad depicts a happy ship of joyful workers, the original tells of a company run by evil administrators who treat their workers appallingly. This leads to a staff mutiny, the execution of the management and the whole building sailing off into the sunset. Has ad agency DLKW merely committed a flagrant bite... or is it trying to tell us something about the Halifax? We demand to be told.'

This is just too beautiful and too obvious to be untrue. C'mon, I've worked in advertising - they knew exactly what source material they were drawing on. So, now it gives me a warm glow and a chuckle every time I see the advert. Somewhere an ad exec is smiling while they dream their Brazil-like dreams of flying and weave anti-corporate subtexts into their advertisements...

I'll raise a glass to them, whoever they are.

16:49 / 17.04.04

I like the one for Mexican Pot Noodle, with the truth-telling amigos serenading the guy who 'likes it dirty'. And I loved the previous Pot Noodle homage to West Side Story...

17:13 / 17.04.04

I really like those Anna Friel mobile phone adverts at the moment.

19:45 / 17.04.04

I really love the Peugeot advert. I make a point of actively watching it when it comes on. I sing along to the mexican Pot Noodle advert too.

But the only advert that really achieves making me want to buy the product are the Lynx adverts. Evil Lynx confusing me with the sexy ladies :-(

STOATIE LIEKS CHOCOLATE MILK

23:21 / 17.04.04

My favourite adverts (back in the day when I used to watch TV) were the ones for Diesel Jeans... they were ace. The "bloke with the chainsaw" one was pretty fucking cool, but the best one was the fake Japanese washing powder one.

I was SO not their target audience (I don't tend to wear jeans, so they were fucked right there) but I used to LOVE their ads.

Cloned Christ on a HoverDonkey

02:14 / 18.04.04

I really fucking love that ad where they try to sell you that product, you know, the one that you've never really considered buying.

Anyway, they hire that fucking annoying 'C' list celebrity , the one that does that show you've seen a couple of times, to act all normal with a hint of zaniness, to really convince you (s)he's just like you are, but with loads more fucking cash, you know the one.

Anyway, this celeb doesn't actually mention the product, just acts daft and everything, and that's the catch.

That's what makes you really want to buy the product.

Fucking great ad, that.

Cloned Christ on a HoverDonkey

02:15 / 18.04.04

Sorry, drunk.

07:10 / 18.04.04

In an act of almost stunning 'me - ness' I'm going for the Lynx twiddly nipple ad.

Whisky Priestess

10:35 / 18.04.04

I think it's called "Touch". I love the way it's not even subliminal, it's just women's clothes coming off when you wear Lynx. So simple! So brilliant!

12:15 / 18.04.04

I feel Lynx adverts are advertising at it's most basic level: Use Lynx and you'll score. I mean it's not exactly the most subtle of approaches, no clever allusions or anything. I suppose it's a matter of knowing the target audience which as far as I can see is adolescent males. I mean me, my friends, every single bloke in my school used the damn stuff, despite the fact it fucking reeks. Now you'd have to pay me to even go near it, and absolutely no-one I know would consider using it. Even a whiff of lynx reminds me of my school's horrible changing rooms and their mildewed unpleasantness.
But that is all off topic, I really love the mexican Pot Noodle advert, and the way the whole of Pot Noodle's advertising strategy is based on the fact that Pot Noodles ming.
The Lucozade advert where the guy's concentration escapes, and is personified as some hyperactive gremlin thingy, that's great.

D Terminator XXXIII

16:02 / 18.04.04

Have thought loooong and haaard if there was one, I do like.

Realised it would probably have to be the two naughty teenagers, passionately locking lips while dressing themselves on. That's right, on. And then the family of mummy, daddy, kid brother and kid sister appear, shocked, apalled, naked.

That particular Levi's ad kicks Diesel's adtastic ouevre.

16:08 / 18.04.04

I've got a Volkswagen advert kicking around on my hard-drive somewhere which never ceases to amuse. It's definitely the real McCoy although I'm not sure why it was ever made given that there's no way in hell it could have been shown. It's basically a montage of scenes of a small girl doing small girl things like trying to reach a biscuit jar or painting a picture. Each of these scenes end with her fucking it up some how and muttering a dejected "bollocks" to herself. The last scene is her in the car at a petrol station watching her (assumedly) dad filling up the car, after a couple of seconds something occurs to him and he whips the nozzle out of the pertol tank with a resounding "Bollocks!" The advert then ends with the line "The new Volkswagen. Don't forget it's a diesel"

So, in summation, my dry recounting of this has sucked any possible humour out of it and made me sound like a twat. But, I stand by my recommendation as small children swearing is always funny and I dare anyone to disagree.

16:20 / 18.04.04

I like most of the VW ads. they're all so clever. my favorite has to be the one with the montage of all of the square shaped objects for the entire commercial and then at the very end a shot of a beetle. simply brilliant.

18:31 / 18.04.04

Even though the product is a tiny sticky piece of nastiness, this advert (huge, only recommended for broadband) for Nutrigrain bars is a piece of genius.

ONLY NICE THINGS

19:33 / 18.04.04

I love the advert with the Indian bloke banging his car up to make it look like a Peugot ( how the fuck do you spell Peugot) and drives past the girls with his mates in the car nodding their heads.

Whereas I cocking hate that ad. Regardless of its technical ingenuity, there's something so unbelievably smug and colonial about the whole setup that sets my teeth on edge...

Whisky Priestess

19:49 / 18.04.04

Got to admit that I do rather love the "Pimms O' Clock" ads: the ones with the daft posh bloke coming across a bunch of trannie hookers/bank robbers in dodgy situations and interpreting them in the most ridiculously innocent way, and offering everyone Pimms. He can be my friend.

ONLY NICE THINGS

20:09 / 18.04.04

Oh yes. He gets huggles. Although he is clearly a huge steaming alkie.

09:04 / 19.04.04

Not made it to Scotland, that one. Wonder why....
Which reminds me that almost all Irn-Bru ads are great.
"Even though I used to be a maaaaaaan!"

D Terminator XXXIII

09:10 / 19.04.04

I am quite partial towards the ad my boyfriend made. You know the one: a distinguished, naked man rises up from bed, pretends to play soccer with a pillow, and sits down in the living room, drinking coffee, smiling naughtily at me, and no one else but me. He was selling a fragrance, or something, I believe.

10:31 / 19.04.04

I love the advert with the Indian bloke banging his car up to make it look like a Peugot ( how the fuck do you spell Peugot) and drives past the girls with his mates in the car nodding their heads.

Has anyone else noticed how the car miraculously changes from a left to right hand drive by the end of the advert?

10:54 / 19.04.04

every time i go to the cinema and they show the londON ads with the actor in tudorhose eating chips ('the globe')/ man looking at bricks on a building site ('the tate')/ men doing extravagant flower arrangements ('kew') i get a little heartswell of happiness. it is quirky and the song in the background is lovely, and it generally reminds me why i love this stupid dirty jewel of a city. i really like the one with the tidiness fairy too. of course, none of this will mean anything to you if you don't live in london, but i quite like the pointlessness of it. it doesn't have any point but to remind people who live in london, and often/accasionally love london, how much they love it. if you don't love london you're not going to be convinced by a nice tune and a man looking at some bricks, and you have to already be in london to see it so it has no function with regards to convincing people to come to london. moreover it's smug and insular and really quite self-congratulatory- everything londoners are accused of being by people who don't like london. aces!

12:04 / 19.04.04

I don't like any other part of these ads, but the little Alien at the end of the current 'Oi, Churchill, you couldn't save the earth from alien invasion, but you can save us money on car insurance' ads always makes me smile - the bit when the dog says go home, and he says 'no' over his shoulder. That's class.

12:27 / 19.04.04

My all-time favorite:

Dutch TV ran a series of ads for insurer Delta Lloyd, each featuring someone who will be very shortly in deep sh*t. My favorite is [North Korean] Parade. It's currently on a page called "behind the screen" [the making of]. It's about a sort of May Day parade for some Heavenly Leader (supposed to be Kim Jong-Il, but looks more like former China honch Jing Zemin) and the importance of the little guy. The only speech is backwards (hah, those wacky racist Dutch), so it's easy to follow. The North Korean ambassador conveyed his country's angry demand that the commercial be struck off the air!

Parade

On crappy RealPlayer. Sorry.

The Natural Way

12:56 / 19.04.04

That fucking excellent "feed the inner self" one! Just love seeing our most essential part portrayed as a mindless blue thing, mouth agape, ready to be stuffed full of stuff. Nice little jab at the new-agers.

14:11 / 19.04.04

"You can go... go where you wanna go, do what you wanna do.." Some advert for some car or other. Think it might actually be quite shit but whenever that music comes on I throw my head back and sing with joy...

18:49 / 19.04.04

Oh and I like those adverts for scousers getting their giro's out of the post office so that they can paint their rooms like egg yokes. The ending where the sikh shop keeper tells him he's left his camera behind makes me smile - but also highlights one of the reasons why the man maybe hasn't got a job...

22:03 / 19.04.04

"Go Where You Wanna Go" is the Mama's and the Papa's and is indeed great and makes me happy too, but not quite as much as: "ZOOM ZOOM ZOOM!"

The Anna Friel ads, however, make me think dark thoughts.

.

19:58 / 02.05.04

Call me sick, but I love all the car crash adverts: the one with either the kid or the pizza flying through the front windscreen upon a sudden stop (seat belt dependent of course); the "NOW you see him... NOW you see him!" taunting with a car hitting motorcyclist one; the "welcome to my home in LA, I'm rich and famous and... ARGH! Actually no, I'm an ordinary school kid just been hit by a car, too late for my dreams to come true now"... etc.

I just like the way that death and horror can punctuate the otherwise relentlessly upbeat world of ad breaks - sofas, car, Sky TV, soft drink, SUDDEN HIGH SPEED DEATH!, yoghurt, car.

Plus I can feel ever so smug about not owning a car.

20:12 / 02.05.04

If you live north of the border, you may have seen the 'Broadband for Scotland' ad, which features the angry man from 'Chewin' the fat' eagerly awaiting a download to complete on his 'puter. When said download doesn't squeak past 8%, he proceeds to destroy his office in a fit of rage. Very, very funny - even after the fiftieth viewing...

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