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I don't think I went anywhere near the comics till I was in my late thirties. Neither Transformers nor GI Joe were primarily a comics-based franchise in the US. They were on the schoolyard as figures, and on the tube as cartoons, before they were in print, and this was the basis of my preference. The Transformer toys were laaaaaaame, much less cool than the GoBots they displaced, and the cartoon... MAN, did it suck. GI Joe, on the other hand, had cool figures, cool weapons, and a cool TV show. And, you know, I just couldn't really get into the concept of the Transformers, a bunch of alien robots, that didn't have dicks or anything, that turned into Earth vehicles for some reason. Not much there to interest a city boy, I felt.
Ever notice the subtle, crypto-racist rural-vs-urban iconography of the vehicles-vs-guns/boomboxes/planes? GI Joe was also more egalitarian. |
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