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			from http://dailynews.yahoo.com/h/nm/20020204/re/media_advertising_superbowl_dc_2.html   I didn't see the fucking thing, but it's the exact image of evil i've been worried about... 
 
LINKING DRUGS TO TERROR 
 
The anti-terror, anti-drug ads constituted a significant portion of the Office of National Drug Control Policy's $180 million annual ad budget, and represented the largest one-time government advertising expenditure ever. 
 
Drug Control office spokesman Tom Riley said the Super Bowl was the perfect event to launch the new campaign, which suggested that since ``terrorists need money to do what they want to do, and if you buy illegal drugs, some of it might come from you.'' 
 
``Of 28 groups listed as terrorists by the State Department, almost half raise their money through drug trafficking,'' Riley said. ``It's not like every dollar you spend on pot goes to Osama Bin Laden, but the Taliban raised $50 million a year on heroin sales.'' 
 
Some questioned whether the Super Bowl was a good forum for such hard-hitting ads, which referenced previous ads from MasterCard and Monster.com. 
 
``Tying drugs to terrorism was a little out in left field,'' said Bergstein. ``I understand terrorism is a hot-button issue, but it's an awful lot to ask television viewers to draw the line from the Taliban-warehoused poppy ... to the World Trade Center -- that's too oblique.'' 
 
``I thought they were effective and thought provoking,'' said Eisner Communications' Blum. ``The question is whether the topic is too serious for America's national holiday.''			 |   
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