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Marvel reveals its new internal ratings system

 
 
Ronald Thomas Clontle
18:56 / 05.07.01
from Newsarama:

quote: All Ages: These titles won't carry any label and are considered appropriate for readers of all ages. Titles under this banner include all the Ultimate Marvel titles.

MarvelPG: Considered appropriate for most readers, though Marvel suggests parents may want to read them with their children. Titles in this category will include Fantastic Four, Thor, New X-Men, Uncanny X-Men, and Amazing Spider-Man.

MarvelPG +: Similar to MarvelPG, these titles are recommended for teen and adult readers and may contain "a little more violence or strong language."

In a follow-up with Joe Quesada, the editor-in-chief explained to Newsarama the "+" will actually specifically describe the nature of the content, meaning a title may carry the advisory, "MarvelPG: Violent Content" or "MarvelPG: Adult Language."

Titles in this category include Punisher, Elektra, Marvel Knights: Double-Shot, and Starling Stories: Banner.

Parental Advisory: Explicit Content: Created for the MAX line, these titles will reportedly contain what readers could experience in an R rated movie - including some "harsh language, intense violence, and perhaps, even some nudity."

The story reiterated that in addition the MAX titles will be designed to look very different from the mainline Marvel books


Any thoughts? I'm with the Warren Ellis camp, neglecting to label the all ages product as such does perpetuate the idea that mainstream comics must be childish..

I hope they don't just stick with this, and that they continue to tinker with and modify this idea to get it right.

Nevertheless, I'm not sure if I'm for this...I think kids SHOULD have access to the mature material, because I'm of a mind to say that a kid reading more intelligent comics is not going to cause that kid much harm. When I started reading comics as a kid, I started reading the early Vertigo comics, before they were called Vertigo, because I found them, I was curious, and I ended up falling in love with them. Being a 12-13-14 year old kid heavily into Grant's Doom Patrol and Milligan's Shade and Gaiman's Sandman had a huge effect on me, it triggered a lot of interests and thoughts, and introduced me to a lot of complex ideas that I certainly wouldn't have found in Captain America or something like that.

I'm afraid that rating systems would segregate the racks even more than they already are, and potentially keep the good stuff out of kids hands in some shops.

[ 05-07-2001: Message edited by: Clontle ]
 
 
The Sinister Haiku Bureau
19:26 / 05.07.01
But that said, it's not like the comic store are going to refuse to sell 'mature' titles to kids, are they?
It might be worth considering, that, as a kid, how cool you were was calculated in direct proportion to the number of 18 and 15 rated films you've seen. Is it possible that similarly, this will encourage kids to read 'adult' comics?
maybe....
 
 
Ronald Thomas Clontle
19:50 / 05.07.01
quote:Originally posted by Senor Haiku Creates Utopia:
But that said, it's not like the comic store are going to refuse to sell 'mature' titles to kids, are they?
It might be worth considering, that, as a kid, how cool you were was calculated in direct proportion to the number of 18 and 15 rated films you've seen. Is it possible that similarly, this will encourage kids to read 'adult' comics?
maybe....


Well, in the states, sometimes stores (and parents) can be really strict in enforcing ratings codes like that, it really depends on where you are in the country. I totally see your point, but I'm afraid that by publicizing a ratings system may lead to some people taking it very seriously, very literally.

I smiled when I read the part about parents reading the comics with their kids...that doesn't make that much sense! Reading is a solitary activity...what, is dad going to peek over his kid's shoulder as he reads the fucking Avengers to make sure the Scarlet Witch's breasts aren't popping out of her spandex? Or that The Hulk isn't saying "fuck" and "shit"? Or that Grant Morrison isn't telling some story with substance on New X-Men?

Hey, is your handle a play on "Tuff Gnarl" by Sonic Youth? Just curious...

[ 05-07-2001: Message edited by: Clontle ]
 
 
The Sinister Haiku Bureau
20:52 / 05.07.01
quote:Originally posted by Clontle:


Hey, is your handle a play on "Tuff Gnarl" by Sonic Youth? Just curious...



Yes- but: I recently wrote a (tongue firmly in cheek) song about a guy who dumps his girlfriend because she didn't like sonic youth, and he quotes that line when he dumps her, so its also a reference to that as well.
And the fact that I'd kinda like to create (a) utopia
I was wondering if anybody would realise where that came from. Or care, for that matter...
 
 
fluid_state
09:35 / 06.07.01
I'm in Senor Haiku's boat.... at about 14 I found Shade the Changing Man (pre-vertigo... "Invasion of the Normalcy Snatchers), after a hiatus from comics (X-men was Really Starting to Suck). The comic was bagged and sealed, but the cover sold me. My horizon line expanded there, and here I am. I'm wondering though, if I would have come across that comic were it in with the "mature" comix, which it wasn't (despite the "mature readers" tagline). The guys who owned the store didn't have a problem with me buying it. They did have a problem with me buying Cherry Poptart, or Faust. So I'm of the belief that no ratings system on earth beats out an intelligent, conscientious retailer.

Anyway, it seems a bit overdue on Marvel's part. Okay, way overdue, and a bit of a popularity contest to boot. I've already seen how James Robinson wrote a mature comic under the all-ages banner of Starman; will the new system discourage such subtle storytelling? I guess I'm just wondering if this rating system will polarize the content currently on the stands, making it a choice between kids-comix and everything else.
 
 
Lothar Tuppan
09:50 / 06.07.01
quote:Originally posted by Clontle:


I smiled when I read the part about parents reading the comics with their kids...that doesn't make that much sense! Reading is a solitary activity...what, is dad going to peek over his kid's shoulder as he reads the fucking Avengers to make sure the Scarlet Witch's breasts aren't popping out of her spandex? Or that The Hulk isn't saying "fuck" and "shit"? Or that Grant Morrison isn't telling some story with substance on New X-Men?


Actually, I read comics to my girlfriend's kids all the time. They read to me also. Sometimes we'll read separately and then talk about what we thought was cool in the stories.

With the convoluted continuities I *have* to read them with them so that I can explain certain things that just confuse them.
 
  
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