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The Business of Art

 
 
misterdomino.org
16:02 / 01.06.07
So, everyone would love to make a living doing what they love, be it making music, illustrations, comics, writing, anything. Some are much more successful than others, but it doesn't seem to be based solely on the quality of the product. Marketing oneself must be at least half the battle, and once you've got some good marketing going on, negotiating actual working conditions is a whole other realm.
I have recently found myself working as an independent contractor doing illustrations for a small company who pay me hourly and own all the work I do for them in those hours. This company seems to think that as an illustrator, I know nothing about licensing and I will bend over backwards for them, giving up my personal illustrations to promote their company and whatnot.
So, do any experienced freelance illustrators have any suggestions on how to negotiate contracts? Tips for marketing and getting more gigs?

Lastly, here is what I have figured out so far:
-build a portfolio
-make a website and put that portfolio on it
-get your website on search engines
-get on the internet and start linking your website to anyone who might be remotely interested
-try not to annoy too many people and hope for the best

Am hoping that we use this thread to help each other out with all Creation related money making problems, and no one gets on my back for bein' a sell out.
 
 
Mr Tricks
17:58 / 01.06.07
I've run into similar situations re: illustrations and the like.

If you're being paid an hourly rate to draw whatever, it is ultimately work for hire. They own all that's "created" in that time. If you're drawing nuts and bolts or those how-to-survive-a-plane-crash illustrations it might not be a big deal.

Beyond that, you might consider working a contract that gives them "first publishing" rights but after which you retain ownership of the work. You might not get payed as much and would probably NOT be paid by the hour.

If you're currently at the build a portfolio stage than you may not have many options. Particularly if this client is your primary source of income.

I've got a day job doing design. Then I go home and try and do my own stuff, some of it is just stuff I want to work on, other projects include that personal website and the occasional freelance gig. Sometimes it's a friend hiring me to create illustrations for their latest 12" single, which is a win win situation. Other times it's some random project which can be great or a real pain in the ass.
 
 
Sibelian 2.0
09:43 / 02.06.07
no one gets on my back for bein' a sell out

Good Lord, NO.

This could well be an exceedingly useful thread. Thank you for posting.
 
 
misterdomino.org
16:44 / 02.06.07
Heh, no problem. Figured we could suck some wisdom out of the more experienced here. And thanks for the breakdown there, Tricks. Thats pretty much the stuff I figured out the hard way, but it's great to see it laid out in those options. Makes things much clearer.
 
 
Haloquin
12:49 / 10.06.07
I've had a brief look at what is expected in a portfolio for art courses, they seem to have expected you to have been through courses in which you've compiled work in different media... is that necessarily the case in a work-type portfolio? If you mostly work in one medium I'm assuming that keeping your portfolio limited to that is not a bad thing? Has anyone had experiences where they've had trouble because the media they work in is too limited?
 
 
unbecoming
16:12 / 10.06.07
a good idea is just to apply for everything you can find. get on the web and find out about all the galleries, studios, art institutions and such in your local area and see how you can get involved with them, even in a voluntary manner. i did this by looking in the back of Variant the local arts newspaper and seeing everywhere that stocked it. Also go to openings and try to meet people and put faces to important names you may know.

however, i am by a long way not in anyway successful or even making any money out of art at the moment, but the above is my plan; a shotgun blast of applications, and perseverance.

for this approach, i have learned that it is always important to have a file which contains all of your CV information, a gallery of images and a personal statement. These should be larger than the files you actually send because you will configure them to each application as appropriate. I think that is useful because it narrows the options you have to choose from each time. it is also handy to actually have work ready to show at any time, already framed or whatever as it means you can take advantage of any oppertunities that just crop up.
 
 
All Acting Regiment
09:07 / 11.06.07
As for my field - there's no money in verse. Which, of course, means a ton of creative freedom - as long as you're cool with that "creative freedom" happening in a less than perfect environment, to a small audience of mostly older people and mostly other poets and, to be honest, mostly your friends and relatives.

This absence of major money means that the art form, and the scene around it, moves much more slowly than popular music does - you have nothing like the exacting pressure placed on, say, Girls Aloud, or even an average pub rock band. If you screw up a line you get to start again. Except that this sometimes achingly slow turnover can lead to stagnation.

It is one of the few places where you do not have to be "cool" to go far. Except this tends to bring certain "types" out of the woodwork.

A lack of quality control is often evident. A lot of people who write poetry unfortunately don't seem to read very much of it. Or know anything about meter. Or public speech. This would stop a rapper, or a comedian (in terms of knowing the ground, being aware of your "ancestors"). Nice cardigans do not stop this from being a problem.

Coeval with the above, lack of youth can be a problem - in terms of the energy required for output and performance - but ... there are poetry readings specifically by/for younger authors. And they are unremittingly awful. Nobody needs to hear someone in camouflage trousers and a trenchcoat saying "Hey...Blair,/I don't...care", or "I don't read! I don't need to read/I'm a Soul poet", or "Another poet dies/There's blood on the streets/Because of Nazis telling lies". Another quality control issue.

A major feature of modern poetry has been a varied hacking away at one or several of the traditional assumptions of form, gentility, middle-class-ness, white-ness, and so on. Which I suppose is all well and good if you want ideologically sound poetry about I AM A WOMAN, YEAH, or I AM BLACK, YEAH, but it (I mean the formal challenges really rather than content, but that too) unfortunately means a base-line level of respect for the art has dissapeared into the ether.

That is, a lack of respect for the idea of creating a thing of beauty which is not really anything to do with the artist's life, opinions, economic theory or cultural studies. In 1880 a reading of poetry would have been attended to with a perhaps stifling seriousness on all parts, and unless the poet was French and about to die young the work would probably be sub-par. None-the-less the intention was there. Not so now. Now you expect to hear a dozen people wingeing about their ex-girlfriend or telling you not to vote for the BNP, man, yeah.

Which doesn't mean to say that there was big money in verse, even in 1880, and, of course, money is not the point of verse. The problem is that money is, at the moment, tied up with the vitality of any art. Look at classical music - for something that's a relatively minority interest, a lot of £s and $s splash about there.

There is, of course, funding, from the Arts Council, the National Lottery, and various other public sources - this is how most poetry publishers survive, because, and this is why Penguin do not publish new poetry, poetry can not be guaranteed to make a profit - they make up the loss with funding. Which is fine on the face of it, BUT, there are various bits of murky small-print about what a company has to do to get funding, a lot of which involves things like "presenting a positive image of life in contemporary britain" (yuck) and "avoiding elitism" (why does poetry get accused of this and not sport?).
 
 
Happy Dave Has Left
14:55 / 11.06.07
This post by the ever-relevant John Scalzi has some great things to say about the business basics of the writing trade. He has heaps of other posts in a similar vein, have a gander at the search function.
 
 
Happy Dave Has Left
15:00 / 11.06.07
For example:

10 Things Teenage Writers Should Know About Writing.


The Gripes of the Unpublished.


Authors Whining.

Hilarious and insightful all.
 
 
Happy Dave Has Left
15:49 / 11.06.07
And yet more:

Utterly Useless Writing Advice.

Long-winded writing advice.

Both of those have substantial bits devoted to the turning of creativity into cash. Good stuff.
 
 
Happy Dave Has Left
13:32 / 12.06.07
Appears I killed the thread m'lud.
 
 
grant
16:25 / 12.06.07
Too busy reading....
 
 
Sibelian 2.0
17:50 / 12.06.07
It's rather a sluggish beast, anyway.
 
 
misterdomino.org
22:43 / 13.06.07
Yes, a slow mover She is. Will return with something productive to say after reading up on all these links. Thanks for them!
 
  
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