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I would still say 6876 is credible - I suppose credible could read not popular (worn by the masses)! It is all relative I suppose?
I would class 6876 as casual wear as sported by the football . Other labels in this category could include CP Company, Osti Productions (vintage Osti designs - Left Hand, ST95, Stone Island), One True Saxon, Armani Jeans etc.
The rationale beyond being first and enjoying the exclusivity(?) may be to enforce your identity e.g. hip hop head, hooligan, skater, rocker, punk etc.
I would say streetwear and casual wear is different to standard fashion in delivery, marketing, brand placement...but mainly in that fashions in this area can emerge purely through consumer behaviour and without much initial prompting from labels. |
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