As with books, it's important to make the buyers' lives as easy as possible. Dealing with too many suppliers can make life unbearable for retail staff, so keep it simple. Dealing with one of the big manufactureres can help in that it's one less supplier to worry about. However, as long as your ordering procedure is quick and easy, your invoices have a cost and suggested retail price on them (this helps both with pricing for staff who are unpacking a delivery and accounts like it to keep an eye on margins), and you are willing to take some level of returns, many shops like to deal with smaller suppliers as they give the customers something the bigger players can't provide.
Aim to be able to give retailers a margin of about 60% on sale-or-return and you should be fine.
Me, I want the eggy Doctor and TARDIS on a card, you could make a mint on that, Sav. |
