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Sales majiks

 
 
Char Aina
04:15 / 27.06.04
the art of the sale.

we all know the archetypal salesman figure well and possibly have a strong opinion on the validity of his chosen path to riches.

it is a game riddled with chance and probability, and where the only certainty is that desperation (or lust of result?) will ruin a sale.

it is a world i have entered before and one i have returned to, carving out a shallow and untenable existence until the cosmos notices.


during the average day, i will speak to i excess of a hundred people, and will spend an average of three hours doing absolutely fuck all. the fuck all is unfortunately spread unpredictably between 'customers', and as such is dead time. i have taken to drawing and writing in the only item i am supposed to have on my desk, a spiral notepad. this is in an attempt to leave a working day with something to show for it other than a paltry commission and a huge list of people who are irritated by my watered down version of the hard sell.

i have also been experimenting with different centering exercises between pitches, and various approaches to the sale conversation itself. my forays have been limited at best so far, and have mainly been inspired by boredom, caffeine and last night's smoke.

interestingly, i discovered the other day that the promotional structure is easily abused. a friend of mine was promoted after two weeks, and has since been promoted a couple more times, all in the last three months.


all of this comes together in my head to present an interesting opportunity for magickal experimentation. i find sales as a career to be untenable, and in previous, similar situations have only done what needed done to keep myself employed.

i find the very nature of the business fairly offensive, with its natural reliance on the slow-witted and the high incidence of aggressive and pushy participants. i find myself in the position of pitching a product to people that is in itself not that bad, but in a way that is in itself not all that good.

currently my main technique is a sort of enthusiastic indifference. in being excited and fully versed in the benefits of your product, you can show it off. you also put many people on guard, however, as the image of the excited salesman is a common and untrusted one. in being (or appearing*) indifferent about whether your 'customer' wishes to sign up, you allow those DefiniteNo's to go on their merry way while encouraging curiosity in the DefensiveYetUncertain's.

the most 'wiggle room' is found in the approach, i feel.




does the prospect of power and riches make playing the sales game to win indefensible? are there more ways to make playing it more ethical? there is always a growing temptation with these jobs to reduce in your mind the stature of the 'customer'. is this desensitization especially unhealthy? can it be done more effectively?

while my personal opinion is that this industry is generally negative, i do find myself drawn to the idea of playing the game within it for its own sake.

are there any time-honored traditions of Selling Magick? is the lifestyle of pure capitalism compatible with ethical thaumaturgy?



but most importantly,
should i design a sigil and wank in the office toilets?









*
(at least minor) deception is considered a staple tool of the salesman by salesmen and their rubes both...but is it necessary?
 
 
Char Aina
18:16 / 29.06.04
is no one interested in playing with pure capitalism?
or perhaps in telling me i am a silly boy for wanting to?
 
 
rising and revolving
21:51 / 29.06.04
The corporate magus will be the new John Constantine, I'm telling you now. Especially once Keanu is done raping the role on the big screen.

No, I'm serious (even if I'm sorta rotting the thread, but whaddafug, eh?) it's not cool to be wandering around in a slightly distressed trenchcoat thesedays. The 80's have been and gone.

I'm looking for a snazzy young thing in a tailored pinstripe suit, nice shirts, arcane cufflinks with sigils appropros for the meeting he's about to go into.

I'm talking power dressing at whole new level.

I'm talking about closing the deal on every plane.

I'm talking about radiating cool, calm, control and freaking the hell out of the chairman of the board.

I'm talking crazy mergers played with style. Pre negotiation DIVINATION BABY!

Okay. Maybe I'm getting over excited. But just you watch and see.
 
 
trouser the trouserian
06:53 / 30.06.04
toksik

A novel in which the salesman-as-magician motif appears is Christopher Moore's Coyote Blue wherein successful insurance salesman Sam Hunter - a Crow Indian - has his life turned around by the intervention of trickster-god Coyote. It is revealed in the novel that Sam Hunter (aka Samuel Hunts Alone) undertook a vision quest as a teenager in which he met Coyote - who took on the form of a vacuum-cleaner salesman - "selling dreams". It's a fun read.

I've a couple of magical friends who've been in the sales game. One of them worked in a high-pressure IT recruitment company, pulling down over 60K a year. After he'd amassed enough cash to put down a deposit on a house, he pulled out, and now works for a housing trust - on far less money but seems a lot happier.

is the lifestyle of pure capitalism compatible with ethical thaumaturgy?

Why not?

I recall a few years ago browsing the shelves in Chris Bray's legendary Astonishing Books in Leeds. A customer rang enquiring about Tarot decks. Not only did the shopmonkey sell her a pack of tarot cards - he also pointed out (then sold her) a special wooden box to keep them in, a silk cloth to wrap them in, and a couple of books.
 
 
Nobody's girl
10:26 / 30.06.04
Toksik: have you heard of the greatest salesman that ever lived- Bob Dobbs?

 
 
Seth
19:30 / 30.06.04
Hey pal.

My first experience of success with sigil magic was just last year, when I was selling mortgages for HSBC. My aim was to be top of the department, an objective in which I had no real interest (I didn't care about my job in the slightest). I ended up coming second in the country at the Financial Sales Awards, which includes every provider of financial services.

So yeah, it's possible, and I'd encourage it. You'll learn tons of important lessons from working in jobs that aren't necessarily your first choice. All good fun.
 
 
the Fool
22:29 / 30.06.04
I made this sigil, U LUV IT! as a marketing exercise. I've currently put it on a t-shirt and put it in a competition so we will soon see how far a sigil can go in the cutthroat corporate world...



Its meant to make anything you put it on more desirable...
 
 
FinderWolf
17:25 / 01.07.04
That looks cool, Fool - what's your site again for buying them there T-shirts?
 
 
Char Aina
01:06 / 02.07.04
You'll learn tons of important lessons from working in jobs that aren't necessarily your first choice.


i'd certainly agree with that.
one simple lesson i learned is how to treat people who serve you. i may have already been nice in bars(etc)instinctively, but the hospitatlity industry certainly made sure i was.

not when serving, of course. there are always some wankers who need to be fucked with.




trying to gain good from the bad experience of work was a big part of my reason for thinking along these lines, incidentally. i hate the idea of writing off those hours, and i see this as chance for some fun.
 
 
the Fool
01:47 / 02.07.04
That looks cool, Fool - what's your site again for buying them there T-shirts?

www.afrenasia.com/identiware
 
 
Char Aina
18:27 / 15.07.04
a salesman's main skill is a good approach.

people have a defensive wall of prejudices and knee-jerk reactions in place most of the time, designed i guess to keep out those experience has taught are not worth engaging with.

getting inside that wall effectively is the only real hurdle involved in ethical(no sae pushy) sales, in my experience.

so far i have been going mostly by how it feels to establish a rapport, but i feel i could further streamline my approach to be even more effective.

techniques for pure sales can be found easily online or in the library, the most familiar model to most folks being the 'high probability' style.

put simply, this is where one ascertains rapidly through questioning whether the person being 'pitched' is going to be your perfect customer. if you at any point find that the service you offer would be useless to them, you drop the pitch and move on. the focus is on getting through those negative responses quickly, rather than getting every last sale possible. its popular with folks seeking a one-time buyer and its also a great way to advertise, as more people see the company name. (google for the cobra group-they specialise in commission only sales/marketing shit)

the sales i am involved in is often best played this way.
customers will have explained to you that they do want the product by the end of the pitch, or they will have been given a hearty and polite goodbye.




so.
i started with a little NLP-inspired thought on that, mostly regarding the approach...
and it brought me to thinking of firewalls.

some of the most negative aspects of human psychology are often on display to the unfortunate in the position of pure sales such as door-to-door. displays of aggression and occasionally hysteria at the simple request that one spend time considering a proposition are frighteningly common, and i think they are probably akin to a firewall.

although these are negative reactions, they do provide one with protection against those whom prejudice have decided are unwelcome conversation partners.
such a set of persons is obviously the salesmen.

if what is in place is a firewall, i started to think that perhaps those who can defeat the computer equivalent might have some applicable strategies.
now, from what i know of virus programming, the main trick to master is also the 'approach' phase, when a PC first encounters the program in question.
if the computer's firewall(also working from prejudices) recognises the new face as an unwelcome one, it will disallow access.
as far as i have been informed, the viral program is not necessarily intent on causing damage, it just has to fit the description of a program that would.(a worm designed to delete spyware would probably be disallowed from accesing the PC as often as one laying the stuff)

could there be lessons to be learned from virus programmers?
is there such a thing as a benign virus programmer?

is it just as simple as "seem friendly"?

are there workable methods to ensure an enthusiastic audience?
 
 
Char Aina
18:27 / 28.07.04
experiment cancelled due to inclement employment conditions...

this thread is of no use to me any more, so i'm not gonna bother adding to it.
anyone with any questions about my time selling, PM me.
 
  
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