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I believe they have done it
Then again the average HollyWood blockbuster has enough product placement in it anyway that splicing is unnecessary and in my opinion less effective than just casual placement of Sigils
the Back to the Future trilogy is just one great big ad for Pepsi when you look at it (great films but the Pepsi logo is all over it)
Some people like Richard Bandler and John Grinder claim that they did subliminal hypnotic audio tapes and their findings disproved the effectiveness of Subliminals
they claim that they made all these tapes with subliminal suggestions on like "you are going to feel like shit today....really anxious and uppity and unable to relax"
they said they gave them to people and said they were relaxation tapes and the people often reported that the tapes made them drop off to sleep they were that relaxed
so presumably if Grinder and Bandler are telling the truth
Audio Sigils are not that effective
Visual Sigils I am not too sure about:
I have read that in the fifties in the US (sorry cannot remember the source so this is purely reliant on my memory) the cinemas would run such flash pages to get everybody to buy cola and popcorn. I believe there was a marked increase in sales. I will do a search and post the link later
This might mean that visual subliminals bypass the critical conscious mind better than auditory hidden messages
I do not know but I do think that once you look for it, product placement MUST be effective, otherwise why would Pepsi or other big companies spend so much money placing their logos in movies?
It is usually done in such a way that it is supposed to bypass your critical observing mind. Nothing to it.....just Michael J Fox swigging from a can of cola
But then the more you look, the more pepsi logos you see
and it all gets a bit dark. Advertising is one thing but this is a little bit more devious and as such should be brought to conscious awareness to at least allow us 'choice'
I suspect that it does work. Well Pepsi hasn't on me because I prefer Coke ..............
but maybe it is just that whereas I have noticed the Pepsi ADS ,,,,,I haven't noticed the Coke Sigils and they have got to me ? (Nahhhhhhhh I just prefer the taste...I think !)
there MUST be something to it, otherwise they would not spend such inordinate amounts of money getting their logos in films?
On a darker and more offensive point, I recently read a very thought provoking article (again, I cannot remember where, if I find it I will post it)
It was written by a fella who kept claiming he wasn't an anti semite but he definately had some anti Jewish sentiments (imo).
The article was about how the average American has no idea how many percentage of the US population is actually Jewish and how this figure is so out of whack because of the large percentage of TV shows, that contain or are about Jewish characters.
(I know this is the stereotypical slur against Jewish influence and at first I was equally turned off until I read the figures and these got me thinking)
By best estimates, Jewish Americans make up (if memory serves me right) between 1.9 and 2.9 of the US population
as a whole
When asked, the findings of Americans surveyed ranged but the average GUESSTIMATE was that Jews made up about 15% of the populace.
The Writer of the article went on to say that he believed that this was a result of the high number of Jewish actors and themes in American popular culture. He did accept that this might have been down to the inherent creativity of the Jewish people.....ie they are generally very talented and so make a disproportinate contribution to popular culture, something that history easily corroborates when you look at music, theatre and the movie industry
At first, I found this article interesting if a little unsettling, as I realised where this was headed and the inferrences it contained. It was borderline racist and there were many presumptions but it was well written and I kept reading.
Then even more unsettling was watching Friends, right after reading this article. The man who wrote the article had 'gotten to me' , against my better judgement.
Whilst there are three characters in Friends who are Jewish....all of a sudden, I couldn't help but notice the symbols of Judaism in the show
the coffee house where they drink had a Jewish candle holder in the background (forgive me the name of this eludes me at the moment) .......in other shows there were Israeli flags hanging for no specific reason .....I suddenly noticed how many police force emblems contain a star of David
there were all these little things I hadn't noticed before.
I am not criticising the producers and as the show is set in NEW YORK which has a high percentage of Jewish residents, it is understanable but this guy had definately achieved his aim in the article and now I cannot watch anything without noticing the Jewish artifacts popping into awareness all the time
Like the Pepsi logo, my mind seems instantly drawn to anything remotely Jewish in the background
I have tried to test myself and look for German flags or symbols....British flags.....you name it, I have tested myself to see that I am not just picking what I expect to see. I have noted a lot of Union Jacks etc but to date, nothing has struck me as much as the symbols of Judaism that I find in most things I watch
Robert Anton Wilson's darned 23 was the only thing that popped into my awareness as much as this
This man who wrote this article has turned me into a sort of Tele-Nazi....I have no intrinsic dislike of Jewish people....in fact the few Jewish people I have met or conversed with have been nicer to me than they needed to be but I cannot watch a movie or TV show without noting the background and scanning for Religious or political motifs
this article definately shook someting up in me and I cannot seem to shake it off. I still love 'Friends' (a terrible thing to admit I know) but I cannot watch it the same anymore due to this unsettling article
bizarre, upsetting and interesting all at the same time |
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