Nomovieads.com
Miriam Fisch, a Chicago English teacher, has filed a class action lawsuit against Lowes Cineplex Entertainment Group:
1. Plaintiff, on behalf of herself and all others similarly situated, seeks to enjoin the above-named company from their ongoing practice of postponing the starting time of feature films in order to deluge captive audiences with unannounced and unwanted advertisements, a practice commonly referred to as "commercial creep." Failure to start the movie at the scheduled time and only after foisting commercials advertisements on the movie-going audience constitutes a breach of contract. In addition, the showing of commercial advertisements prior to feature films, without informing consumers of the real starting times, constitutes a deceptive business practice. Plaintiff brings this Complaint on behalf of a class of similarly-situated ticket buyers in Illinois and across the country who find themselves paying good money to sit through unwanted and unannounced advertisements and promotions. |