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It's a chap called Avid Merrion, who seems to have risen to his own series after appearing on C4 shows 'dedicated to celebdom' such as Big Brother's Little Brother, and I think, T4's Popworld.
The show's based around poking fun at people in the music and TV worlds, with Merrion alternately pretending to worship them all (turning up at award ceremonies and signings and gushing and being very rude indeed to them), or dressing up in a variety of odd costumes (one like a bear, which I can't even begin to describe in parenthesis, and a whole parade of grotesque masks for various people) and just being downright insulting.
I think he's better than Ali G, because - unless Merrion actually startes to act like a real celeb fan - I think it's fairly clear that he's taking the michael, whereas I think in the end Ali G ended up being the poster boy for exactly the kind of wannabe rude boys* that the character was initially meant to satirise.
Though to be fair, I think that Merrion has less of a writerly input than Sacha Baron Cohen did. Though Merrion's artwork - which is often featured in the show - does appear to be rather impressive.
*I used this phrase in talking about Ali G on Barbelith a year or so ago, and was given some hassle for it, but I still feel it's fair... |
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