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It's called a shortcut or favourite icon. Lots of sites have them - the BBC, CNN, Livejournal, Apple, my own site...
For the interested, if you put an image called favicon.ico in the root directory of your site, e.g. this one, most browsers will recognise it for any page with that base URL. However they're a little erratic about what they do with it. Some display it all the time in the window and bookmarks list, some don't.
and you can specify a specific image for a page with the following in the <head> section of the page with...
<link rel="shortcut icon" href="URL of image" /> |
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