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How much do I love Tom Waits?
He is taking legal advice about a television commercial for Opel cars, currently screened in Scandinavia. The advertisement's music soundtrack so closely resembles Waits' style and singing voice that he has also issued the following statement this week:
"In answer to the many queries I have received: No, I did not do the Opel car commercial currently running on TV in Scandinavia. I have a long-standing policy against my voice or music being used in commercials and I have lawyers over there investigating my options. But I got to tell you, it
doesn't look good. This is the third car ad, after Audi in Spain and Lancia in Italy.
"If I stole an Opel, Lancia, or Audi , put my name on it and resold it, I'd go to jail. But over there they ask, you say no, and they hire impersonators. They profit from the association and I lose -- time, money, and credibility. What's that about?
"Commercials are an unnatural use of my work ... it's like having a cow's udder sewn to the side of my face. Painful and humiliating."
Tom Waits first learned about the commercial from Scandinavian fans contacting his record company. Many believed it was Waits singing his own song on the commercial, even despite the fact he has always been adamant that his music will never be used for advertising purposes.
Over the past two decades Waits has taken a line of successful legal actions to prevent his music and image from being associated with commercial products.
Unlike almost Every Other Pop Star. I mean what the fuck is Beyonce doing advertising McDonald's of all things? What, she needs the money? Chosse a halfway decent fucking product at least! Grrrr. |
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